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Choline is one of the most important nutrients for pregnancy — yet it remains one of the most overlooked.
From preconception through to postpartum, choline plays a critical role in supporting your baby’s brain development, as well as your own health and recovery. Emerging research shows that adequate choline intake during pregnancy may have long-term benefits for children, including memory, attention and cognitive function.
Despite this, most women are not getting enough.
Choline is an essential nutrient required for several key functions in the body.
It is important for:
While the body can produce small amounts of choline, this is not enough to meet increased needs during pregnancy and breastfeeding.
Choline requirements increase significantly during pregnancy, as your baby relies entirely on you for supply.
Choline plays a key role in:
Research suggests that higher maternal choline intake during pregnancy may support:
Some studies indicate these cognitive benefits may extend into childhood, highlighting the long-term importance of this nutrient.
According to the National Health and Medical Research Council (NHMRC):
However, research shows most Australian women do not meet these recommendations.
Any ideas why? A stroll down the vitamin aisle of any pharmacy will show you that many prenatal supplements contain little or no choline, making it difficult to reach optimal intake without targeted nutrition.
Choline continues to be essential after birth.
It is naturally present in breastmilk and supports:
A mother’s intake directly impacts how much choline is delivered to her baby, making adequate intake during breastfeeding especially important.
Choline is not only important for baby — it also supports maternal health after birth.
Postpartum benefits may include:
Given the physical and mental demands of early motherhood, maintaining adequate choline intake remains important beyond pregnancy.
Despite its importance, choline intake is commonly low.
Reasons include:
This makes choline one of the most significant nutritional gaps in maternal health.
Choline is increasingly recognised as a foundational nutrient across all stages of motherhood.
It supports:
Ensuring adequate intake from preconception through to postpartum can have lasting benefits for both mother and child.
Looking for a prenatal with clinically relevant choline levels?
→ Support your baby’s brain development from day one
→ Crafted specifically for preconception, pregnant & breastfeeding women
→ Formulated by Australia's leading Fertility Specialist
→ 500mg in every daily serve!

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